Complete insights on the hyperlocal on-demand delivery business model

May 7, 2021

By Saaradha Thilagam S

The pandemic is all over the world which is making it difficult to run any business. After the global crisis as a business owner, we got new insights that people would love to get their products and services delivered to their doorstep.

And this could be turned into a wonderful business opportunity, don’t you think? Therefore, in this blog, we are going to learn a lot about the hyperlocal on-demand delivery business, the benefits of the hyperlocal on-demand business, and most importantly how to start one.

Let’s get started, shall we?

What is a hyperlocal on-demand delivery business model?

The hyperlocal on-demand business model is very self-explanatory if you ask me. The word “hyperlocal” means “a very specific small area”. The on-demand delivery can be induced to increase the local sales.

When you plan on owning an on-demand marketplace for this hyperlocal on-demand business, you’ll be helping the local community and their products to reach a larger quantum of audience. It could be considered more or less like supporting locally produced goods and services.

In here, the aggregator (which is you, the admin) will be creating an on-demand marketplace connecting the small area businesses and the end-users who want locally produced stuff and the admin can earn a commission out of it.

Ebook- Cta

Benefits of having a hyperlocal on-demand delivery app:

1. Helping out the traditional business owners:

The hyperlocal on-demand delivery app can actually bridge the gap between reaching a huge number of customers and the traditional businesses that have a very authentic style of running their businesses.

2. Business transparency and efficiency:

When an app is into the picture of running and operating a business, then the business is going to be very transparent. As the admin of the on-demand marketplace, it is just a click away to find out what is really happening with their business. And the efficiency increases a minimum of 3X folds when it comes to apps.

3. Ease of communication:

The contact information of the end-users is requested while registering or signing up for the app. For example: When the eaters order food, they must be able to contact their delivery partner and vise versa.

4. Requires very little effort from platform owner:

The platform owner can concentrate just on building their business into a satisfactory output of the end-users (both eaters and restaurants). When there is an app and proper social media marketing strategies are involved, the end-users are going to download the app and check out the performance of the app.

5. Customer satisfaction:

The customers are going to be so satisfied when they could just reach out to your products or services via an app. Rather than taking the pains to visit the physical stores amidst the pandemic. This way, your customers get to enjoy your products or services under any circumstances via an app.

How to build a hyperlocal on-demand delivery app?

The hyperlocal on-demand delivery app is ruling the delivery industry across the market. The on-demand delivery-based companies like UberEats, Postmates, etc. thrive on this business model.

Here are some of the steps that you should take before implementing a hyperlocal on-demand delivery app for your business.

1. Choose an industry:

The on-demand delivery-based business is performing top-notch in industries like food and grocery delivery. Currently, this industry has an average revenue of $300 billion, but then it is expected to rise by $3 trillion by the end of 2030. How amazing is this!?

2. Target Audience:

The platform owner has to fix the target audience to know what kind of features to include in the hyperlocal on-demand delivery app. This generation is all about ordering food online via an app. They expect certain features like,

Eater’s features in a hyperlocal on-demand delivery business:

Let’s take a food delivery-based business for example to apply this set of features in the app.

  • Advanced Filter:

This feature can help the eaters to choose the right kind of dish that they want to order from the restaurant.

  • Track Order:

The eaters would want to track their food details after they ordered it through an app.

  • Multiple Booking:

The eater can make multiple food orders from different restaurants.

  • Contactless Delivery:

The eater can pick from three kinds of delivery options: meet at the door, leave at door or pick up outside.

3. Control over the business:

When you (the admin) want some control over your business. You got to have certain features in the hyperlocal on-demand business app that could be feasible for you to run your on-demand delivery business seamlessly.

Admin panel features for the hyperlocal on-demand business app:

Let’s take the same food delivery-based business for example to apply this set of admin features in the app.

  • Manage Promo Code:

The admin (that is you) can set and manage the promo codes for the app.

  • Manage Dietary:

The admin can also manage the dietary plan that reflects in the eater’s app.

  • Auto Payout:

The earnings distribution for the restaurants and the drivers is automatically performed in the web panel.

And there are many more features to explore.

If you want all these wonderful features for your hyperlocal on-demand delivery app, you should check out WooberlyEats, a 100% customizable and scalable on-demand marketplace.

Do you want to know more about starting your own on-demand delivery marketplace? You should contact us: WhatsApp.

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